There is nothing more frustrating for a sales manager than to have a senior-tenured sales rep resign.
Many companies are coming to realize that the #1 reason why productive salespeople leave is because of their relationship with their sales manager. The decision sales reps make to quit your company doesn’t occur in an instant. When there is too little coaching from the sales manager and very little feedback (other than negative), a salesperson becomes gradually disengaged with what is going on. He or she perceives they are not growing and they begin to wonder if the grass may be greener somewhere else.
Here are five things sales managers can do to prevent sales rep attrition: