Maximize Your Sales Potential

To maximize your sales potential, you must work hard at creating satisfied customers. By defining and shaping your customers’ expectations, you create a benchmark against which your customers can measure success. Also, you “freeze” your customers’ expectations, at least for awhile, and prevent those expectations from rising. Finally, you give yourself and your teammates a specific goal to shoot for.

Kevin Davis

Kevin F. Davis is the author of The Sales Manager’s Guide to Greatness”, which was named the 2018 Axiom Business Book Award Winner, Silver Medal. Kevin is also the author of Slow Down, Sell Faster!”.